Awapuhi Wild Ginger is a luxury wet line line of products from Paul Mitchell derived from the natural awapuhi extract.

Mirrorsmooth is a category line under Awapuhi Wild Ginger and I worked on the Take Home Kit and Store Displays for Salons. The concept behind the Store Display box was inspired by ‘jewelry boxes’ where you set your perfume bottles on top and it has drawers on the bottom for smaller items. In this case we are showcasing our three new Mirrorsmooth products, and the drawer on the bottom, complete with a ribbon pull handle, houses a small brochure and a sample foil pack for customers to try.